FANS have labelled Bill Belichick’s girlfriend Jordon Hudson a “distraction” after UNC fell to an embarrassing loss.
Legendary NFL coach Belichick watched his Tar Heels drop to 2-2 on the new college football season on Saturday.
Jordon Hudson was spotted on the sideline ahead of UNC’s game with UCF[/caption]
The 24-year-old is dating UNC head coach Bill Belichick, 73[/caption]
Hudson was seen on the sideline in a viral clip of the pair[/caption]
Belichick’s team are seen doing drills behind him during the conversation[/caption]
UNC were no match for the University of Central Florida Knights, who recorded a crushing 34-9 victory.
But it was Belichick’s sideline interaction with girlfriend Jordon before the game that really got social media talking.
The 73-year-old has been dating the former cheerleader, 24, since last year.
Belichick maintains that Hudson doesn’t have any official role in Carolina football.
She was spotted supporting her man earlier this season against the Charlotte 49ers.
And Jordon’s presence on the sideline again ahead of Saturday’s game did not go unnoticed.
Hudson, dressed in knee-high boots and a denim skirt, was seen whispering in Belichick’s ear during the warm ups.
In a viral clip, the Tar Heels can been seen running routes behind the pair during a short conversation.
“Horrible optics. I’ve questioned since camps opened why she is on the sidelines ever?” raged one fan on X.
“It’s just not appropriate,” wrote another.
“She should be nowhere near the team,” said another.
Hudson’s pep talk failed to get Belichick’s team flying, with UCF leading 20-3 at the half.
Wideout Kobe Paysaur caught a late touchdown pass for the hosts, but a comeback was never on the cards.
“First of all, he did a great job with UCF today,” a disappointed Belichick said of Knights head coach Scott Frost.
“Their team played well, certainly better than we did.
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“There were too many problems out there to be consistent.
“There are a lot of things that we need to do a better job of and they were just better than us today.”
The Tar Heels are off this upcoming week before facing Clemson on October 4.
Later this year, Belichick and Hudson are set to feature in a new documentary covering UNC football.
The Hulu feature comes after Hard Knocks pulled out of filming UNC for its 2025 season.
