TARGET is giving shoppers early access to its biggest Circle Week yet, with deeper discounts and items for the fall season.
The week of deals is returning from October 5 to October 11, and Circle 360 members get a 24-hour head start on shopping.
Target is holding its next Circle Week starting October 5[/caption]
It comes after Target was hit with a slew of boycotts earlier this year.
The boycotts were partly attributed to the company scaling back on its diversity, equity, and inclusion (DEI) initiatives following President Donald Trump‘s order.
This included downsizing its LGBTQ+ merchandise sold specifically for Pride Month.
But Target is trying to lure shoppers back with its biggest Circle Week sale ever.
Cara Sylvester, executive vice president and chief guest experience officer at Target, teased what shoppers can expect.
She said in a press release: “Target Circle Week is more than just another sale.
“It’s the kickoff to holiday shopping with savings on the styles, trends and essentials guests love to find at Target.”
EARLY ACCESS PERK
Target is allowing Target Circle 360 members access to the deals online and in-store a day before anyone else.
Target Circle 360 members are being given the first chance to shop on exclusive Target products online, which includes big name brands like Nintendo.
Members can also enjoy a giveaway new event happening at all Target stores while supplies last.
And to save money, members can earn $10 in Target Circle Rewards for every $100 spent.
The US Sun reached out to Target for clarification on the early access perk, but did not hear back before publishing.
WHAT SHOPPERS CAN EXPECT
As part of Target Circle Week, shoppers can expect deals of the day stating at 40% off.
Three or more discounts are revealed daily on brands including Apple and Crocs.
Costco early access rules
Starting on June 30, Costco allowed its executive members an extra hour in the mornings to shop before anyone else was allowed in.
Members were given exclusive access to the store from 9 am to 10 am Monday through Friday, and from 9:30 am on Saturday.
This was then rolled out nationwide in September, which caused some confusion among shoppers.
Up until that point, the policy hadn’t been strongly enforced because of a grace period.
Costco has now enforced the rule, and those who have tried it have sung its praises.
On social media, TikToker Ayala Betsabe tested out the new hours policy and praised Costco for the move.
She said: “That has changed my life.”
The apparel and accessories section has 30% off denim for adults, 30% off women’s sweatshirts and sweatpants and 20% off on Converse shoes for kids.
In Home, shoppers can find up to 50% off on kitchen appliances and 40% on storage items.
Deals will also be found in the Food section, in Beauty and in the toy department.
TARGET BOYCOTT
The boycotts that Target faced lasted for several months in the US.
While some protested over the rescinding of DEI policies, others slammed the chain for its self-checkout limit policy.
At thousands of locations, Target rolled out a policy that limited shoppers from using more than 10 items at self-checkouts.
Target claimed that when tested, the self-checkout policy made the shopping experience twice as fast.
But shoppers took to social media to slam the company at the time, with one person questioning Target’s thinking.
They wrote on X: “Target is about to lose me [as] a customer. How are you going to make self-checkout ten or fewer items and then only have one register open…every single time.”
The boycotts were partly attributed to the company scaling back on its diversity, equity, and inclusion (DEI) initiatives following President Donald Trump’s order[/caption]
