A BEN & Jerry’s rival has officially returned a beloved ice cream flavor for a limited time after fans begged for its revival.
As Blue Bell Creameries restocks grocery shelves with the cookie-inspired dessert, fans must move quickly to get their hands on the sweet frozen treat.
Blue Bell is a beloved ice cream maker based in Brenham, Texas[/caption]
Blue Bell has officially revived a fan-favorite ice cream flavor for a limited time[/caption]
Blue Bell is a rival to Ben & Jerry’s ice cream[/caption]
Blue Bell, a popular ice cream maker based in Brenham, Texas, has listened to customers’ pleas and brought back the discontinued Cookie Cake ice cream flavor.
The fan-favorite flavor hit the shelves last week, and shoppers are racing to buy the frozen treat before it disappears again.
It is available in both the pint and half gallon sizes.
The Cookie Cake flavor is made with a sweet cream ice cream base, chock-full of chocolate chip cookie cake pieces as well as swirls of chocolate and vanilla icing, per the Blue Bell website.
Blue Bell is once again stocking grocery shelves with the previously discontinued Cookie Cake flavor[/caption]
The ice cream maker shared the sweet news in a post to Instagram, and foodies were quick to express their delight.
“Bless these revivals. I’ve never had this – stocking my freezer up!” praised one fan.
“Got some today. Awesome!!” said another.
Blue Bell fans, however, were disappointed to discover that the treat would only be around for a limited time.
“Finally!! We need this permanently available!!” begged one shopper.
“Oh please noooo with the limited time!!” cried another.
BITTERSWEET GOODBYE
The Cookie Cake ice cream rolled out at grocery stores six years ago, but to the dismay of fans, was discontinued in 2020.
The beloved flavor was axed as part of Blue Bell’s practice of periodically rotating flavors to keep its selection exciting and up to date with consumer demand.
The company revived the flavor one year after Cookie Cake was named runner-up in Blue Bell’s Great Scoop Revival Flavor Tournament.
The Groom’s Cake flavor took the top spot and was relaunched at retailers on May 1, still available at stores nationwide.
Blue Bell’s Great Scoop Revival Flavor Tournament
Blue Bell hosted its Great Scoop Revival Flavor Tournament in 2024 to determine which discontinued fan-favorite flavor would return to store shelves for a limited time. Fans could vote between 16 flavors:
- Strawberry Cheesecake
- Blueberry Cheesecake
- Groom’s Cake
- Red Velvet Cake
- Hot Fudge Brownie
- Raspberry Fudge Brownie
- Cherry Amaretto Cordial
- Gingerbread House
- Mocha Madness
- Tiramisu
- Creole Cream Cheese
- Key Lime Pie
- Cookie Cake
- Lemon Bliss
- Triple Caramel
- Triple Chocolate
Source: Blue Bell
Similar to the Cookie Cake flavor, shoppers can only get another taste of the ice cream for a limited time.
Although Cookie Cake came in second place in Blue Bell’s tournament, the company decided to answer fans’ wishes and bring back the Cookie Cake flavor too because it was such a close race.
Both flavors were chosen from a list of 16 Blue Bell options, including flavors like Blueberry Cheesecake, Key Lime Pie, and Gingerbread House.
Many shoppers have already scooped up a carton or two of the Cookie Cake flavor before it’s gone, while others are begging for Blue Bell to bring back different flavors.
Foodies are vying for another taste of the company’s Peach Cobbler, Confetti Cake, Chocolate Almond Marshmallow, and Milk n Cookies ice creams, all of which have been axed from the shelves in recent years.
Blue Bell is not the only brand dropping popular products.
For example, Starbucks discontinued a beloved drink – but Trader Joe’s fans are raving after the chain launched a perfect dupe for just $1.99 a can.
Plus, check out 10 discontinued 90’s summer frozen treats that fans are crying to be “resurrected.”
Check out these summer treats
Shoppers can get their hands on these other cravable frozen sweets:
- Klondike Original Crunchy Ice Cream Bars, $4.24 at Walmart – buy here
- Sundae Shoppe Chocolate Ice Cream Crunch Bars, $3.29 at Aldi – buy here
- Sundae Shoppe Strawberry Ice Cream Crunch Bars, $3.29 at Aldi – buy here
- Great Value Chocolate Dipped Vanilla Flavored Ice Cream Cones, $5.76 at Walmart – buy here
- Vanilla Caramel Frozen Dairy Dessert Sundae Cones, $5.99 at Kroger – buy here
Shoppers can also sweeten up their snacking with products that won’t melt in the summer heat, perfect for taking on the go:
- Nutri-Grain Apple Cinnamon Soft Baked Breakfast Bars, $3.39 at Target – buy here
- Catalina Crunch Chocolate Vanilla Keto Sandwich Cookies, $9.99 at Walmart – buy here
- Post Honeycomb Cereal, $3.89 at Target – buy here
- Fruit Roll-Ups’ Fruit by the Foot’ Gushers Fruit Flavored Snacks Variety Pack, $3.49 at Kroger – buy here
- Fudge Striped Shortbread Cookies, $1.25 at Dollar Tree – buy here
